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General Topics => SEO => Topic started by: gordontaylor on January 31, 2014, 10:51:23 AM

Title: Meta Tag SEO Tips and Tricks
Post by: gordontaylor on January 31, 2014, 10:51:23 AM
Meta tags are descriptive information hidden within the head tags <head></head> on every webpage. Even though it is never displayed on a web browser, it is seen by the Search Engine bots when they visit your website, therefore it's an excellent way to gain some points in your SEO algorithm.

Within the Admin Panel there is a place to input the keywords and a meta description. Make sure you use these important inputs via the Admin Panel and put some thought into what you say in the description, but keep it to about 30 words, more will NOT be displayed in your search results.

When inputting your keywords, don't use more than 8 keywords. See this thread http://forum.abantecart.com/index.php/topic,1675.0.html for keywords in your page text.

There is much more you can do with the meta tags to increase your SEO rankings.

Add these attributes to your head section within the template:

You will notice I specifically address the Google bot separately and this seems to help. I have proven all of these techniques in the past. Many are old school, but old school still works!

You'll notice a line, "revisit-after" I found this to be particularly helpful, especially with new websites and those that don't change content often.

Quote
<META NAME="distribution" CONTENT="global" />
<META NAME="ROBOTS" CONTENT="all, index, follow" />
<META NAME="revisit-after" content="10 days" />
<META NAME="GOOGLEBOT" CONTENT="INDEX, FOLLOW" />
<META NAME="MSSmartTagsPreventParsing" CONTENT="TRUE" />

To access the head section, go into your cPanel (if you don't have an editor like Dreamweaver or FileZilla) and follow this path:

Storefront>View>default_html5>template>common>head.tpl NOT HEADER.TPL

Edit the page using the editor button at the top of your cPanel or within your desktop editor and add those Meta Tags.



Next add these tags to your head section. It's SEO for facebook and it really helps not only with FB, but the other SE's see it and use it!

Change the website info to your website, and with the image, choose one that you wish to be displayed on Facebook.

Quote
<meta property="og:title" content="Wholesale Ostomy Supplies" />
<meta property="og:type" content="website" />
<meta property="og:url" content="http://wholesaleostomeysupplies.com/" />
<meta property="og:image" content="http://www.wholesaleostomysupplies.com/storefront/view/default_html5/image/hollisterlogo.png" />

Notice they contain a value called meta property. This will NOT validate if you insist on using a validator (mostly it's a customer request) If yo must validate your cart, then you can't use those tags as meta property is NOT valid HTML5 at this point.

I have experimented with these on identical websites and proven that they do help with rankings.

Remember, with Google content is king! They rank fresh content - given all else is equal with your website and the competition.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: GottaRun on January 31, 2014, 11:27:13 AM
Bit of a rookie question here, but if using Google Analytics would you place the ID code in this meta tag description section of each page?
Title: Re: Meta Tag SEO Tips and Tricks
Post by: gordontaylor on January 31, 2014, 02:04:45 PM
Good question.

The answer is a big NO.

There is a specific place in the Admin script that will place your GA in the correct spot...at the bottom of the page! GA is a piece of java script.

The path in the Admin Panel  is System>Settings>General>scroll to the bottom of the page.

There is where you input your GA code. GA needs to be on every page in order to work properly.

Title: Re: Meta Tag SEO Tips and Tricks
Post by: erictwendell on March 14, 2014, 03:48:35 AM
That was a great post thanks. How about the keyword research. Can we make our website searched by few targeted keywords?. And where to add those keywords in the coding part?
Title: Re: Meta Tag SEO Tips and Tricks
Post by: gordontaylor on March 14, 2014, 09:45:48 AM
Try Bing webmaster tools....they have a great keyword tool ... I like it better than googles.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: cbarg2004 on March 15, 2014, 02:08:31 AM
Now it gets funnier if you want to have all those fields to be dynamic (or changing with every product). In my head.tpl, I have most of it figured out:

 $href = 'http';
 if ($_SERVER["HTTPS"] == "on") {$href .= "s";}
 $href .= "://";
 if ($_SERVER["SERVER_PORT"] != "80") {
  $href .= $_SERVER["SERVER_NAME"].":".$_SERVER["SERVER_PORT"].$_SERVER["REQUEST_URI"];
 } else {
  $href .= $_SERVER["SERVER_NAME"].$_SERVER["REQUEST_URI"];
 }
 $url = parse_url($href);
 $query = array();
 parse_str($url['query'], $query);

 $url = " external link ?rt=product/product&product_id=".$query['product_id'];

echo '<meta property="og:title" content="'.$title.'" />';
echo '<meta property="og:type" content="ecommerce" />';
echo '<meta property="og:description" content="'.$description.'" />';
echo '<meta property="og:url" content="'.$url.'" />';


However, I have some issues trying to get the < meta property=og:image content=$img_url />

I can see it in product.tpl, but I'm not able to reach it from head.tpl. No variable seems to work for the image url :-/

Any clue about how to get it??
Title: Re: Meta Tag SEO Tips and Tricks
Post by: gordontaylor on March 15, 2014, 08:58:59 AM
The image you're looking for is in resources, use the direct HTML link, as in my example above, not the php call.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: cbarg2004 on March 15, 2014, 05:36:07 PM
You are correct, and I understand the image I am looking for is in resources. However, that image, as per the example, will always be the same (logo of your company, for example). What I want to achieve here is to add the individual product image (eg: wholesaleostomysuppliescom/resources/image/18/90/8.jpg).
I believe I will dig deeper to get to the complicated DB, if not, I will open a pop up window and javascript everything. I thought I could name the pictures with the product name, but I don't believe that would work since the 'name' of the resource is NOT the name of the picture uploaded :-(
Title: Re: Meta Tag SEO Tips and Tricks
Post by: gordontaylor on March 15, 2014, 08:04:29 PM
Correct! The script renames the images and stores them in resourses, if you use their uploader. I create my own image file and FTP to that, then call the image from there.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: josephnwy on April 03, 2014, 06:05:43 AM
Hi, i use the bing web tools, but i submit the site map url the status was mention "download site map and feeds was empty"...
Title: Re: Meta Tag SEO Tips and Tricks
Post by: Basara on April 03, 2014, 06:33:12 AM
Hi, i use the bing web tools, but i submit the site map url the status was mention "download site map and feeds was empty"...

Hello. Please read this topic (http://forum.abantecart.com/index.php/topic,1771.msg7146.html#msg7146)
Title: Re: Meta Tag SEO Tips and Tricks
Post by: kelbel3abh on December 19, 2014, 11:19:00 PM
Just wanted to mention that I found through my post that there is a free extension for share this, which adds the meta og:image, etc. tags to the head.  Thanks to user, llegrand.  Hope this helps someone.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: morrisr on January 19, 2016, 01:53:38 AM
We need some sort of test to see if the page is product then, insert FB opengraph product meta in the header;
The product meta og tags typically are:

<meta property="og:type" content="product" />
<meta property="og:url" content="url to product page" />
<meta property="og:site_name" content="My web site name" />
<meta property="og:title" content="My product name" />
<meta property="og:image" content="image url" />
<meta property="og:image" content="image 2 url" />
<meta property="og:image" content="image 3 url" />
<meta property="og:price:amount" content="9,999.00" />
<meta property="og:price:currency" content="USD" />
<meta property="og:description" content="This is a great product" />

Can anybody help with inserting meta data in the header and yet access product info?
Thanks
Title: Re: Meta Tag SEO Tips and Tricks
Post by: Basara on January 19, 2016, 05:51:58 AM
Hi.

in Marketplace there is 3rd party extension http://marketplace.abantecart.com/facebook_meta_tags
Title: Re: Meta Tag SEO Tips and Tricks
Post by: ranonline on April 12, 2016, 08:33:18 AM
this link for checking OG
hxxps://developers.facebook.com/tools/debug
Title: Re: Meta Tag SEO Tips and Tricks
Post by: BryanWalters on June 16, 2016, 07:29:04 AM
Thanks for sharing the tips for optimizing meta tags.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: kabirthapar on June 17, 2016, 02:57:03 AM
<title> – Used the define the Page Title. It should not more than 65 characters including space.

Google will try to ignore the characters written after 65 chars in the title tag. So make sure to keep the page title as short and relevant in order to boost the traffic from search engines.

Writing good articles and keeping irrelevant titles will not listed in top 10 search results in google. So please keep some good title for your contents.

Google will not consider your Meta Description for your search engine ranking, But Google will display your description in their search results below title. So there is a high chance that visitors will see your content and come to your site from search engines. Most search engines use a maximum of 160 characters for the meta description.

If meta description is empty then search engines will take the description from the content of the page.

Google does not use the keywords meta tag in web ranking

Meta Keywords plays a very small role in SEO but its very important when it comes to Search Engine Marketing.

A comma separated list of your most important keywords for the content that will be written as META keywords.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: Natashawilliams on October 26, 2016, 04:43:57 AM
Meta tag have great importance in SEO You have mentioned lots of important tips and tricks to use meta tags.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: Natashawilliams on February 21, 2017, 06:11:11 AM
Use bing or Yahoo tool it can help you
Title: Re: Meta Tag SEO Tips and Tricks
Post by: jackluter on March 20, 2017, 03:09:38 AM
The information is more helpful to improve the On page and better rank in search results. Meta tags are the ranking signal that is helpful to crawl by the search engine.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: najishahmed on February 26, 2018, 02:37:39 AM
That was the really helpful and interesting post.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: AnonPanda on August 16, 2018, 02:38:20 AM
Research Keywords and Competitors
Keyword research is essential to understanding your site’s SEO and your competitors’, but luckily, you do not have to be an SEO guru to know which keywords to use. Use free tools like SEM Rush to research your current and potential keywords related products and services, your audience’s topics of interest or other aspects of SEO. While there is a limit on free keyword searches per day, SEM Rush is useful to see keyword stats like the amount of monthly searches for targeted keywords and a rating of the competition for phrases. You can also view a list of related keywords for phrases you’re looking for to get content ideas.

Additionally, SEM experts use tools like SEM Rush to research their competitors. Use the feature Domain vs. Domain by entering your site’s domain and any of your competitors’. Select the keyword type you want to research like organic keywords and you’ll see a side by side comparison of these sites by keyword, position on search engine result pages and more. By knowing how you stack up against the competition, you can drive your inbound marketing and content strategy to get ahead of other brands.
Title: Re: Meta Tag SEO Tips and Tricks
Post by: itstrisha on September 24, 2018, 01:37:38 AM
I use yoast seo plugin in wordpress which instruct me how to apply SEO tricks in metatags. You can use other plug ins too for the same.  ;) ;) ;) ;)
Title: Re: Meta Tag SEO Tips and Tricks
Post by: natdroid on September 24, 2018, 02:09:17 AM
I use yoast seo plugin in wordpress which instruct me how to apply SEO tricks in metatags. You can use other plug ins too for the same.  ;) ;) ;) ;)
SEO Boost pack is good yoast alternative http://marketplace.abantecart.com/seo_pack