An SEO-friendly URL structure is the following things: Easy to read: Users and search engines should be able to understand what is on each page just by looking at the URL. Keyword-rich: Keywords still matter and your target queries should be within URLs
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SEO / Re: Meta Tag SEO Tips and Tricks
August 16, 2018, 02:38:20 AM
Research Keywords and Competitors
Keyword research is essential to understanding your site's SEO and your competitors', but luckily, you do not have to be an SEO guru to know which keywords to use. Use free tools like SEM Rush to research your current and potential keywords related products and services, your audience's topics of interest or other aspects of SEO. While there is a limit on free keyword searches per day, SEM Rush is useful to see keyword stats like the amount of monthly searches for targeted keywords and a rating of the competition for phrases. You can also view a list of related keywords for phrases you're looking for to get content ideas.
Additionally, SEM experts use tools like SEM Rush to research their competitors. Use the feature Domain vs. Domain by entering your site's domain and any of your competitors'. Select the keyword type you want to research like organic keywords and you'll see a side by side comparison of these sites by keyword, position on search engine result pages and more. By knowing how you stack up against the competition, you can drive your inbound marketing and content strategy to get ahead of other brands.
Keyword research is essential to understanding your site's SEO and your competitors', but luckily, you do not have to be an SEO guru to know which keywords to use. Use free tools like SEM Rush to research your current and potential keywords related products and services, your audience's topics of interest or other aspects of SEO. While there is a limit on free keyword searches per day, SEM Rush is useful to see keyword stats like the amount of monthly searches for targeted keywords and a rating of the competition for phrases. You can also view a list of related keywords for phrases you're looking for to get content ideas.
Additionally, SEM experts use tools like SEM Rush to research their competitors. Use the feature Domain vs. Domain by entering your site's domain and any of your competitors'. Select the keyword type you want to research like organic keywords and you'll see a side by side comparison of these sites by keyword, position on search engine result pages and more. By knowing how you stack up against the competition, you can drive your inbound marketing and content strategy to get ahead of other brands.
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